Telling the Story

For those of you who don’t know, my background and degree was actually in Graphic Design.  It’s sort of funny because I was looking through some old scrapbooks the other day and found an interview I’d done for a scholarship award and in it, I was asked what I wanted to do after college.  My response was own a advertising agency.  Ha!  Well, at least I was right about wanting to be the boss, but truth be told, I couldn’t be happier with how everything serendipitously turned out for my career path.

I still love designing and I use that skill set almost on a daily basis.  I design almost all of my own marketing materials and packaging concepts, but the one area I love to utilize it most is in album design.

There are a lot of album designing companies out there - you send them your wedding images and a few days later you have a pretty descent layout.  Simple and easy, but it just doesn’t feed that crazy, creative addiction I have, so I’ve opted to keep all my album designing in-house.  Each layout is one-of-a-kind and best yet, it’s my chance to tell the story of the couple’s wedding day.

For me, good album design is easy on the eyes, simplistic and most of all timeless.  But GREAT album design…well it’s on a whole other level because it’s the art of crafting a story through imagery.  It’s the type of layout that pulls you back to a particular place and time and brings up emotions and memories.  Simply put, it has the ability to move people.

I recently delivered Tina and Elvis’s Wedding Album and I was so happy with how it came out.  In fact, I’m making a sample for my studio!  I thought I’d share some photos of the album, as well as some of the page layouts.

Cheers! (and here’s hoping the snow holds off for my wedding on Sunday!)